Vegan favorites– on the go. The Plum Bistro Food Truck stars chef and restaurateur Makini Howell’s irresistible plant-based burgers, burritos, & more. To bring this brand to life, Wildern created a colorful and illustrative identity for the food truck, including a community art inspired mural that wraps the vehicle in an unforgettable cast of food based characters. The unfussy, but vibrant branded packaging created name recognition for the company (and also lead to a few #instagram worthy photo ops.)
Since 2016, Wildern has served as the Clipper Vacations design & creative team. No matter the medium, our goal is to honor the equity they’ve built in their brand over the years, while introducing fresh and innovative ideas in both concept and execution. We continue to work with the Clipper marketing team daily, on everything from creative strategy to production design including seasonal campaign concepting & execution, email (MailChimp) marketing campaign design & development, print advertising, digital advertising, terminal + boat wayfinding signage, user experience design, visual interface design, digital development and more!
Foundation’s mission is to promote awareness and empower the community by donating 100% of it’s profits to featured non-profit organizations; where a love of fashion will directly affect positive social change. From branding and in-store print collateral, to the creation of their digital presence, Wildern has been with Foundation from the beginning. Foundation’s e-commerce store was designed and built to integrate with the LightSpeed POS system for automatic inventory syncing and ease of updating.
Jojo Wear is an affordable and durable children’s clothing brand made to move. Wildern was the creative partner responsible for translating the founders vision and bringing the gender-neutral brand to life. From logo and identity to product design, packaging, photography, and E-commerce store– Wildern designed, directed, and produced the entire collection for Jojo Wear.
Formerly known as the Seattle Angel Fund, the SeaChange Fund team came to Wildern looking for an end-to-end rebrand. First, we worked with them to define their visual brand values through the Wildern Brand Lab Workshop. These values then became the cornerstone of their brand and heavily influenced the visual direction. The Great Blue Heron; the official bird of Seattle and a symbol of wisdom, prosperity and determination was an obvious albeit unique choice to serve as the foundation for their brand.Among a competitive landscape of dry, corporate brands the intent was to create a fresh, unexpected identity with the specific goal of creating a vibrant and captivating digital experience.
Gressa Skin is a luxury beauty brand specializing in skincare products comprised of natural & uncompromising ingredients. Wildern had the exciting opportunity to work with Gressa in evolving and maturing their already established brand as they prepared to partner with new retailers.We worked closely with Gressa to re-imagine the packaging for their entire suite of cosmetics. From rose gold foil finishes, to debossing details and black luxe paperstock the goal was to make the packaging match the quality of the product inside.
Plum Chopped is the latest edition to Chef Makini Howell’s plant-loving vegan empire. The flavor combinations for the salad bar are complex, satisfying, and creative. With the ambitious menu as inspiration, Wildern created the Plum Chopped brand, complete with custom illustrations, a memorable logo, compostable packaging design, thoughtful store graphics, lifestyle photoshoot, and mouth-watering social media presence.